What is Augmented Reality according to you? In simple terms, it's the technology that allows people to add digital assets to their physical environment. For example one of the research team at Disney's created a unique way for children to see their favourite characters in 3D using augmented reality just through scanning of the characters on their colouring book using a Smartphone.Isn't that great to see ur child not only drawing but also can interact with the picture they drew? well, that's Augmented reality.
Technological
development is a complete chain process, as it's developing along
with its devices are getting powerful and advanced along with that
more advanced sophisticated apps are born and along with that our
demands and aspirations from the device also increases with time.
ARapp development companies in the USA are using this technology toa great extent. The statistic shows us that within 2018, AR and VR
market amounted to an estimated 12 billion U.S.dollars and is
expected to expand drastically in the coming years to 192 billion
U.S.dollars.
Let's
take a look at the core regions where AR has giving marvellous
results:-
AR
in Healthcare- Heath is the most vital criterion of our lives
which at all costs cannot be compromised. With the dearth of doctors
in remote locations, and exorbitant medical expenses this technology
aims to reduce the health care costs and also cater to patients with
first-hand need in remote areas. With the rise in usage of the
internet and the availability of cheap data, and AR health app is
your ultimate solution. If you need an AR app for your Medical
industry to thrive and address to patients of remote zones AR app
development company unlike the USA is your latest concern.
Even
Labourites and Diagnostics can use this technology to automate their
medical testing facilities.
AR
in Advertising- With breakthrough success of Pokemon Go in 2016,
marketers in a variety of industries are experimenting with new
applications of AR.AR advertising is expected to change phenomenally
the way brands will interact with audiences. Brands that want to make
their AR experiences grow will need to use AR to meet their
audiences’ specific needs for information, accessibility, and
entertainment. With the growth of smartphones, online advertising is
faster and budget-friendly to reach a maximum audience
heterogeneously.
AR
in Retail- Retail industry is the most looked forward industry in
B town. We all wish for a hike in lifestyle with the latest interior
designs, well-equipped industry with advanced safety measures, etc.
The estimated AR users in the US will grow by 14.9% to 58.8 million
in 2019. There are 20+ million users who began using AR between 2016
and 2018 and getting accustomed to its use in everyday life. AR is
considered a highly immersive technology that will help bridge the
digital and physical divide at retail. Have you ever thought you
could experiment with makeup online before its purchase? How about
experimenting with a clothing trend which your confused about its
look and feel online before purchase? Well, big shot industries are
using AR technology for advertising of its brand to reach its target
users in style. AR videos have also lead to a lot of success stories
recently in their business.
Get
in touch with an AR app development company in the USA and
bring it on for your industry too.
CONCLUSION-
AR Technology has become popular with the immersive success in the
Gaming industry with its Pokemon Go globally. However, along with the
Gaming and the Entertainment industry AR technology is going to be a
serious rescue even to other core areas of marketing with VR apps
making maximum benefit in business in the near future especially with
the development of mobile app development service in the USA.